
So apparently Coca Cola in Nicaragua is trying to market itself as a healthy drink. Here's a label that I cut off a bottle of Coke the other day. Here's the translation on the left-hand side:
'Wellbeing Movement - Commited drop to drop'
And now the four drops on the right (left to right):
- only (!) 100 calories, or 5% of your daily diet
- contains thousands of smiles
- a good source of hydration
- a drink low in sodium
And across the bottome, in black letters:
'Walking 30 minutes every day and smiling is part of your wellbeing.'
So go ahead! Drink Coke! It's healthy! Never mind that your smiles will be toothless.
For a truer picture of the effects of soda on a person's body (and fast food in general), we recommend the movie "Supersize Me". I'm not sure where Coca Cola gets its statistics, but this marketing campaign seems like a stretch and would never fly in the U.S.